One of the fundamental tenets of CCA is its struggle against academic opportunism and clientelism that are established in academic structures and the bureaucracies tied to these structures. The critiques offered by earlier CCA projects have continually drawn attention to the middle class elitism and clientelism of mainstream campaigns that continue to use the subaltern contexts as grounds for doing research, gathering data, and publishing papers, without really the commitment to actually listening or making a difference. This albeit is a theme that is continually articulated through CCA projects where communities discuss their marginalization and exploitation in the hands of researchers. It is precisely in this backdrop then that I find myself negotiating the lines of co-optive politics as the language of CCA is turning more toward fundable options. People that trashed ideas of community knowledge or community dialogue are all of a sudden interested in the conversation because there is money here. So how does one retain their skepticism and yet be authentically open to dialogue and learning within and with the dominant structures and the individuals that have historically enjoyed their privileged positions within these dominant structures that we critique.
In a post made in response to the changes to how my discipline operates made by the Executive Committee of the largest organization of the discipline, the National Communication Association (NCA), one of the editors of a disciplinary journal Rhetoric and Public Affairs (RPA), Professor Martin J. Medhurst, a Distinguished Scholar of the discipline, calls out what he sees as the threat of identity (see below for his full piece published in the journal that he has edited for 20+ years, with 2019 SJR score of 0.27). In what he notes is a threat to the "scholarly merit" of the discipline, Professor Medhurst sets up a caricature of what he calls "identity." In his rhetorical construction of the struggles the NCA has faced over the years to find Distinguished Scholars of colour, he shares with us the facts. So let's look at the facts presented by this rhetor. It turns out, as a member of the Distinguished Scholar community of the NCA, Mr. Medhurst has problems wit...